Top 5 Social Networking Apps in Sweden Q1 2023 Performance

In Q1 2023, the top social networking apps in Sweden demonstrated diverse trends across downloads, revenue, and active users. Here’s a closer look at the performance of the top five apps, based on data from Sensor Tower.

WhatsApp Messenger saw a steady performance in weekly downloads, peaking at approximately 22.2K in the week of January 9. However, downloads experienced a gradual decrease, ending the quarter at around 14.6K. Active users remained robust, fluctuating around the 3.1M mark, and slightly increasing to 3.2M by the end of March. Revenue was negligible throughout the quarter, with a minor spike to $4 in the final week.

Google Meet experienced a notable rise in weekly downloads early in the quarter, peaking at 11.7K in the week of January 23. Downloads then showed a downward trend, closing the quarter at approximately 7.9K. Active users exhibited a steady increase from around 71K to over 81K by the end of March.

Facebook maintained a consistent download rate, with weekly downloads fluctuating between 7.3K and 10K throughout the quarter. Active users showed a gradual decline from around 3.1M to 2.9M. Revenue demonstrated a stable yet modest increase, starting at $3.7K and reaching approximately $4.6K by the end of March.

Messenger had a steady download performance, averaging around 13K downloads per week, with a peak of 15.5K in the week of February 20. Active users saw a slight decline from approximately 2.7M to 2.6M over the quarter. Revenue remained relatively low, peaking at $427 in late January and then fluctuating around $100-$300 in the subsequent weeks.

Telegram Messenger showed consistent download numbers, averaging around 9.8K weekly downloads, with a minor decline towards the end of the quarter. Active users exhibited a steady increase, starting at 437K and ending at around 479K. Revenue saw noticeable fluctuations, peaking at $2.4K in mid-February and tapering off to approximately $931 by the end of March.

For more detailed insights and data, visit Sensor Tower.